Privacy Policy

This Privacy Policy explains how DMI Shopfitting Limited (“we”, “us” or “our”) collects, uses, discloses and protects your personal information when you visit https://www.dmishopfitting.com (“the Website”) or engage our services. We are committed to complying with the EU General Data Protection Regulation (GDPR) and the Irish Data Protection Act 2018.

    1. Data Controller

    DMI Shopfitting Limited
    Registered in Ireland (Company Reg Number 546523)
    Registered office: Mulrankin, Bridgetown, Co. Wexford, Ireland
    Email: dmishopfitting@gmail.com
    Telephone: +353 53 913 5086

     

      1. Personal Data We Collect

      We collect the following categories of personal data:

      • Contact Information
        • Name, job title, company name
        • Email address, telephone number, postal address
      • Transactional Data
        • Enquiry details, project specifications, quotation history
        • Order dates, prices, payment method
      • Technical and Usage Data
        • IP address, device type, browser version
        • Pages visited, session duration, referrer URL
      • Marketing and Communications Data
        • Newsletter subscriptions, consent records
        • Preferences for receiving marketing materials
      • Employee or Supplier Data (where applicable)
        • CVs, qualification certificates, bank details

       

        1. How We Collect Your Data

        We obtain personal data through:

        • Direct interactions
          • Contact forms, email enquiries, telephone calls
          • Contract negotiations and site visits
        • Automated technologies
          • Cookies, server logs, analytics tools
        • Third parties
          • CRM integrators, payment processors, marketing platforms

         

          1. Purposes of Processing

          We use personal data to:

          • Respond to enquiries and manage client relationships
          • Prepare quotations, contracts and deliver services
          • Process invoices and payments
          • Send technical updates, service reminders and newsletters
          • Analyse Website performance and improve user experience
          • Comply with legal and regulatory obligations

           

            1. Legal Basis for Processing

            Our lawful grounds include:

            1. Consent – for marketing communications and non-essential cookies
            2. Contract performance – to fulfil obligations under contracts
            3. Legal obligation – to comply with tax, accounting and health & safety laws
            4. Legitimate interests – for fraud prevention, network security and service improvements

             

            1. Disclosure of Your Data

            We may share personal data with:

            • Service providers (hosting, analytics, payment gateways)
            • Professional advisers (legal, accounting, insurance)
            • Finance providers and auditors
            • Regulatory or law enforcement authorities, where required by law

            All third parties are bound by confidentiality and data-protection obligations.

             

              1. International Data Transfers

              When personal data is transferred outside the European Economic Area (EEA), we ensure:

              • Standard Contractual Clauses approved by the European Commission
              • Adequacy decisions for recipient countries

                 

                1. Data Security

                We implement technical and organisational measures, including:

                • SSL/TLS encryption on the Website
                • Access controls, firewalls and secure backups
                • Regular security audits and staff training

                   

                  1. Data Retention

                  We retain personal data only as long as necessary:

                  Category Retention Period
                  Enquiries & quotations 7 years after last interaction
                  Contact and project records 7 years after project completion
                  Financial and accounting records 7 years to meet staturory requirements
                  Marketing consents Until consent is withdrawn

                  After expiry, data is securely deleted or anonymised.

                   

                    1. Cookies and Tracking Technologies

                    We use the following cookies:

                      Type Purpose Duration
                      Strictly necessary Core Functionality Session
                      Performance Analytics and site improvement 6 months
                      Functional User preferences 12 months
                      Marketing Targeted advertising (with consent) 12 months

                      You can manage cookies via your browser settings. Disabling non-essential cookies may limit certain features.

                       

                      1. Your Rights

                      Under GDPR and Irish law, you have the right to:

                      1. Access your personal data
                      2. Rectify inaccuracies
                      3. Erase data (right to be forgotten), subject to legal exceptions
                      4. Restrict or object to processing
                      5. Data portability, where applicable
                      6. Withdraw consent at any time

                      To exercise these rights, contact dmishopfitting@gmail.com. We will respond within one month.

                       

                        1. Complaints

                        If you are unsatisfied with our response, you may lodge a complaint with:

                        Data Protection Commission:
                        21 Fitzwilliam Square South
                        Dublin 2,
                        D02 RD28,
                        Ireland

                         

                        1. Changes to This Policy

                        We may update this policy to reflect changes in law or our practices. The date below indicates when this policy was last revised.

                        Last updated: 31 October 2025